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“Pink Lipstick” Events for International Day Against Violence Against Women.

25 November, 2023

On the occasion of the International Day for the Elimination of Violence against Women, the City of Montespertoli, in collaboration with the P.A. Golden Cross and the Lilith Help Center, presents an emotional theatrical performance entitled“Rosa Rossetto: from Women for Women.”

The event will be held on Nov. 25 at 4:30 p.m. at the Montespertoli City Council Hall and will be supported by the “Sin Miedo” choir. This initiative aims to raise community awareness of the persistent issue of gender-based violence through an engaging artistic experience.

“Pink Lipstick” is not just a show, but a story inspired by the story of Helena Rubistein, the entrepreneur who made makeup history. The title itself reflects the goal of this performance, interpreted by Giovanna Vannini, Lara Lazzeri and the Lilith Women’s Aid Center: to unite women through the symbolic power of Helena. Graphics for the initiative were created by Tatiana Baccetti.

Helena Rubinstein, a true pioneer in her field, left an indelible mark on the world of make-up and established herself as a revolutionary entrepreneur. His bold vision radically transformed the concept of makeup, helping to redefine beauty standards. In addition to being a creator of trends in cosmetics, Helena Rubinstein has distinguished herself by her extraordinary personality and charisma.

In the context of the late nineteenth century, a time when women were struggling for emancipation, Helena Rubinstein took a leadership role. He took control of his own destiny, becoming a symbol of independence and determination for successive generations. Her approach to makeup was not only aesthetic but extended to a philosophy that promoted women’sself-expression and autonomy through makeup.

Every year, on this particular day, our thoughts go out to the many women who have suffered and are suffering any form of violence in their daily lives. We believe that in addition to the theme of advocacy and protection of women in critical situations, it is important that November 25 is also an opportunity to talk about autonomy and independence in choices and women’s empowerment. It is necessary to bring to attention the intimate and necessary link between exiting violence and regaining full autonomy socially and economically. The process of empowerment, aimed at ensuring the overall well-being of women, assumes fundamental importance in order to make any pathway of support and exit from violence truly concrete and efficient” states
Alessandra De Toffoli
Councillor for equal opportunities

Her legacy is not only limited to cosmetic products, but represents a significant chapter in the history of women’s empowerment. His inspiring story continues to be a beacon for those who seek to challenge convention and pursue their potential.

During the event, there will be an information point run by theLilith Association, which will provide useful resources and support for those in need. The association has a counter Lilith Women’s Help Center in Montespertoli. Center workers will be present during the course of the event. This focal point is designed to offer valuable support to all women who may have specific needs or seek helpful resources. The counter is open by appointment only through 333 1810811 or by email: centrolilith.montespertoli@gmail.com

In addition, the project’s Itinerant Red Hood promoted by theSun Moon Association will be present, providing additional insights into the awareness campaign. The project wants, through a red robe, a cape in fact, to actively engage people. It will be possible to personalize with stitching, buttons or other things the hood sewn by the hands of so many people.

The City of Montespertoli, together with the partners involved, invites the community to participate in large numbers in this meaningful event, thus helping to promote awareness and support the important cause against violence against women.


25 November, 2023
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Comune di Montespertoli